Hi There ! I'mSaim ArifMedia

About ME

About Me

My Photo
Personal Info

I'm a Digital Marketing Specialist with a passion for advertising & driving business' success. My experience equipped me with a rich and diverse skill set. I bring to the table a range of transferable skills, including adept problem-solving abilities, strong project management expertise, and a keen client-focused approach. I am eager to harness these skills and experiences in my next endeavor, contributing to its success and growth.

  • Name: Saim Arif
  • Location: New York, New York
  • Email: saim@saimarif.com

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Experience
Education
Skills
Experience
Advertiser - Blue Star Parlor
April 2024 - June 2024

Brand Awareness Campaign (Meta Ads, Google Search Ads)

Created Google Search and Meta Ads tailored to the restaurant’s target audience and marketing goals

Advertiser - Bunny's Flower
March 2024 - May 2024

Site Traffic & Brand Awareness Campaign (Google Search Ads)

Executed a targeted search campaign with goals to enhance brand awareness and site traffic for non-profit

E-Commerce Logistics Manager - Pietra
March 2022 - May 2023

Oversaw movement of goods from suppliers to customers, managed inventory, warehousing, transportation, and delivery operations.

Ensured seamless order fulfillment and optimized logistics processes to enhance client satisfaction and reduced company costs.

Education
COOP Fellowship - Digital Marketing
February 2024 - June 2024

Focused on developing technical expertise in SEM Ads, Paid Social, and Programmatic ads, as well as cultivating soft skills in communication, conflict resolution, and relationship building.

Kepler Academy - Paid Search Extern
March 2024 - May 2024

Acquired advanced skills in Google Ads and gained hands-on experience in campaign creation, targeting, optimization, and analysis by fine-tuning ad settings, bids, and keywords.

Computer Information Systems, B.S. - Brooklyn College
June 2021

Certifications
Skills
Search Ads - Google/Bing

Meta Ads

Email Marketing - Klaviyo/MailChimp

CMS - Shopify/Wordpress/HubSpot

Salesforce Marketing Cloud

PhotoShop/Canva

Google Suite/Analytics

Excel/Word/Powerpoint

HTML/CSS/JS

"Saim's attention to detail and creative approach stood out. His ability to understand our brand and tailor content to resonate with our target audience was impressive. The engaging and well-crafted creatives captured our message and improved performance metrics." - Blue Star Parlor
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get in touch

get in touch

Email
saim@saimarif.com
Location
New York, New York
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project

Google Search & Meta Ads Camapign

  • Client : Blue Star Parlor
  • Start Date : 05/22/2024
  • End Date : 05/31/2024
  • Campaign Objective : Brand Awareness | KPIs: CPC, CTR
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project

Google Search Ads

  • Client : Bunny's Flower
  • Start Date : 03/25/2024
  • End Date : 04/22/2024
  • Campaign Objective : Website Traffic | KPIs: Clicks, CPC, CTR
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Youtube Video

  • Client : Photodune
  • Start Date : 02/09/2022
  • End Date : 02/08/2023
  • Used Technologies : Adobe After Effects, Adobe Audition
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project

Custom Shopify Liquid Theme

  • Shopfiy hompage for BlackDog Fit, a fitness apparel brand. It effectively showcases the brand, products, and unique selling points. This theme features a personalized header, clean product highlights, and big collection banners.
  • Used Technologies : Liquid code, NextJS, JavaScript, HTML, CSS, Github
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project

Apple Newsletter Email Clone

  • Created a responsive template that easily allows changing stories for Apple's daily newsletter "Apple News", coded with Foundation Framework for emails.
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project

Airline Marketing Email

  • A promotional email sent from an airline's company advertising a discount on domestic flights. Designed in Photoshop and coded using MJML.
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project

MyProtein Transaction Email Clone

  • A clone of a transactional email sent by MyProtein, coded with the email framework MJML.
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project

NBA Store Promotional Email Clone

  • A promotional email clone sent from NBAStore. Coded with MJML.
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project

Suckerz Klaviyo Welcome Email Flow

  • This is a Welcome Series and Lead Nurturing Flow for the CPG brand Suckerz. This flow is triggered when a subscriber signs up for promotional emails. The first email sent is an offer for signing up followed by lead-nurturing emails that aim to build customer interest for their low-sugar sweets.
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project

Vegancuts Klaviyo Welcome Email Flow

  • This is a Welcome Series flow for a subscription box company, Vegancutz. This flow is triggered when a subscriber signs up for promotional emails. The first email sent is an offer for signing up followed by lead-nurturing emails that aim to build customer interest for their vegan and cruelty-free snacks and beauty products.
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